About Us

History

In July of 1943, C.G. Winkel, Sr. began selling used cars on the corner of Center and Ryland Streets in downtown Reno, Nevada. In 1946, Winkel acquired the Pontiac franchise and began selling new cars. The GMC Truck franchise was added to the dealership in 1958 and, in 1965, WINKEL PONTIAC-GMC moved to its current location on Kietzke Lane. WINKEL PONTIAC-GMC expanded again in 2001 when it acquired the Hummer franchise.

Today WINKEL PONTIAC-GMC-HUMMER operates facilities in Reno, Sparks and Yerington, Nevada and employs in excess of 150 people on a full-time basis. Combined sales of the dealerships has grown to exceed 100 million dollars annually. In the Reno area alone, WINKEL PONTIAC-GMC-HUMMER has sold more than 70,000 cars and trucks and continues to offer exceptional service to each of its valued customers. WINKEL PONTIAC-GMC-HUMMER is very proud of its heritage and its longstanding and unwavering commitment to customer satisfaction.

Mission Statement

Our Mission is to develop and market a full line of automotive services and automotive products, while providing optimum value to our customers for those products.

We will provide to our customers the most highly trained, efficient, and dedicated team of professionals who stand committed to excellence in the ever-changing demands of our marketplace.

In order to succeed we must exceed the expectations of our customers. We will always be open and fair in our dealings with the customer, reflecting trust, respect and the importance of the customer to the success of our business.